CV

| Service Design | Digital Transformation | Organizational Strategy

Senior experience and service strategy professional with 8+ years of experience shaping digital transformation, stakeholder alignment, and user-centered service improvement in complex environments.

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Professional summary

Strategic direction grounded in systems and people

Strong background in experience strategy, service design, systems thinking, accessibility, and cross-functional collaboration. Experienced in translating business needs, operational constraints, and user insight into clear strategic direction, service improvements, and scalable delivery models.

Brings a rigorous, human-centered perspective to transformation in complex and regulated contexts.

Core skills

Core competencies

Experience Strategy Service Design Digital Transformation Customer Experience Stakeholder Alignment Strategic Facilitation Journey Mapping Insight Synthesis Systems Thinking Organizational Design Cross-functional Collaboration Accessibility Governance Measurement Mindset Workshop Facilitation Innovation Strategy Service Improvement Change Management

Experience

Selected roles

Strategic Design and Innovation Consultant

Independent Consultant · Remote · Dec 2021 – Present

  • Led multi-year DesignOps engagement for Bleet, guiding the team from reactive workflows to structured autonomy across design, product, and engineering.
  • Partnered with Calicó on service strategy and operational design, improving work cycles, solution clarity, and service accessibility.
  • Facilitated strategic discovery and alignment workshops for founders and leadership teams navigating growth and innovation risk.
  • Translated organizational diagnostics into operating models, governance frameworks, and scalable service practices.

UX & Design Systems Manager

Government of the City of Buenos Aires · 2020 – 2023

  • Led experience standardization efforts across 50+ digital touchpoints within a large public digital ecosystem.
  • Helped improve service consistency, accessibility, and collaboration across teams serving more than 3M citizens.
  • Drove workflow and governance improvements that reduced delivery friction by approximately 40%.
  • Managed a multidisciplinary team of 20+ designers and developers in a complex stakeholder environment.
  • Connected design quality, operational needs, and citizen experience in large-scale service transformation initiatives.

Submanager of Accessibility & Usability

Government of the City of Buenos Aires · 2020 – 2021

  • Led accessibility and usability improvements across public digital services.
  • Advanced inclusive design standards and user-centered practices in service delivery.
  • Collaborated with teams and stakeholders to improve service quality, clarity, and usability.

Selected achievements

Impact at scale

  • Improved consistency across 50+ digital service touchpoints.
  • Contributed to digital experiences serving more than 3M citizens.
  • Led 20+ cross-functional team members in complex delivery contexts.
  • Reduced delivery friction by approximately 40% through governance and workflow design.
  • Facilitated strategic alignment for startups, founders, and innovation-focused teams.

Education

Academic background

  • Master's Degree in Interactive Design — University of Buenos Aires (UBA-FADU), degree conferred 2020; thesis completed and defended 2024. Thesis: Design in Dialogue with Ethics.
  • Bachelor’s Degree in Graphic Design — University of Buenos Aires (UBA-FADU)
  • Diploma in Web Usability and Accessibility — National Technological University (UTN)

Professional development

Continuous learning

  • OKRs Design Certified — Agile Quest
  • Management 3.0 — Agile Spin
  • Digital Ethnography as a Social Research Method — UTN

Languages

Communication

  • Spanish: Native
  • English: Professional Working Proficiency (B2+)